Screen is demonstrating how its latest digital inkjet printers can meet evolving market and consumer demand for high-quality prints, shorter job lengths and the need to balance profitability with sustainability throughout the label production workflow.

The centerpiece of Screen’s stand is the Truepress Label 350UV SAI S UV inkjet label, a “workhorse” digital printing machine. The press boasts efficient daily operation and advanced automation features supporting complete end-to-end workflow integrations. According to Screen, the press is backed by uptimes exceeding 80%. 

Carlo Sammarco, business development director, labels and packaging at Screen Europe, comments, “At Screen, we focus on printing solutions that don’t just deliver high quality—they deliver those same high-quality results, reliably and consistently shift after shift. Labelexpo Europe 2025 allows us to demonstrate how high-efficiency label printing is, where label converters can make improvements to their business’s bottom line, and high efficiency is where Truepress Label printers excel.”
 
The Truepress Label 350UV SA S digital press is printing continuously throughout all four days of the show. Anytime a guest visits the Screen stand, they can expect to see this digital label press running consistently with a variety of label applications and substrates, printing hundreds of meters of labels in real time.  

In addition to this live performance, visitors can explore how daily print production can be further optimized with “lights-out” automation streamlining everything, from file preparation to the finished product. The new Truepress Digital Primer for improved durability and embellishment doesn’t require additional equipment. 

Flexible packaging growth

As the label market continues to mature and competition intensifies, converters are increasingly exploring flexible packaging as an opportunity to diversify their offerings. With brand owners seeking more sustainable alternatives, and paper packaging gaining favor for its recyclability and consumer appeal, this segment is growing rapidly. Screen is showcasing the latest innovations in flexible packaging, offering digitally printed samples and expert guidance on how converters can enter this high-potential space with minimal risk and maximum efficiency. 

For many label converters, moving into flexible packaging can seem daunting, but Screen is applying its long history and expertise in digital inkjet to this exciting, growing market with the Truepress PAC 520P, which are being presented at Labelexpo. The press is producing finishing-ready reels for paper packaging and Truepress PAC 830F for plastic flexible packaging films.

With water-based inks compliant with European food and safety regulations and guidelines ensuring a high level of consumer safety, these options support a transition or addition of flexible packaging production that is accessible, scalable, and profitable, from roll to finished reel. Label printers can now diversify their offerings and capture new business in fast-growing, sustainable packaging